EEBA Academy

Marketing and Real Estate Courses

The EEBA Academy provides a flexible and convenient way for the world's best high performance builders and their partners to come together to learn about building science and advances in sustainably constructing better homes. Learn more about the Academy here.

Log in or create a free account to preview courses and start learning for no or little charge! Explore our EEBA membership for additional discounts on courses, earning designations, and CEUs.

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Below is a sample of Marketing and Real Estate courses available on the EEBA Academy:
* Create a free Talent LMS Account to take courses. Have questions? Reach out to: gabrielle@eeba.org
Marketing to a Changed Market

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Marketing to a Changed Market

The COVID-19 crisis is causing homeowners to re-evaluate their needs and wants in a home. That will likely be good news for the high performance home building community.

Instructor: Suzanne Shelton
The Sales Culture of Homebuilding

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The Sales Culture of Homebuilding

"Nothing happens until it's sold." - Ira A. Fulton, founder and Chairman of Fulton Homes, Tempe, AZ. Every homebuilder must have a sales culture, where sales is the epicenter of the company and really mean it and where war is declared on anything that gets in the way of sales.

Every builder should have Unique Selling Propositions where you have items or concepts that you promote that sets you apart from other builders. Most of you have energy efficiency and healthy homes that you promote that do set you apart from the others. How do you tell the story of Energy Efficiency and Healthy homes? Learn tips from 6 time IAP Leader award, and 2 time IAP Leader of the Year award winner.

Instructor: Dennis Webb
CEUs: 1 LU AIA, 1 BPI, 1 NAHB, 1 NARI, and 1 RESNET credits
Voice of the Builder: DOE Zero Energy Ready Home Builders Share their Secrets for Cost-Effective Hig

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Voice of the Builder: DOE Zero Energy Ready Home Builders Share their Secrets for Cost-Effective Hig

Zero Energy Ready Homes can save a bundle for their home owners and they don’t have to break the bank for home builders either. This presentation includes lessons learned from builders across the country who are building award-winning production, custom, affordable, and multi-family homes that achieve remarkably high performance levels, in some cases at little extra cost compared to code construction.

Instructor: Theresa L. Gilbride, Terrence Mosley
US - RISE Healthy Homes

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US - RISE Healthy Homes

In this course, residential building professionals will learn how to recognize and understand healthy home elements.

Instructor: Rise
CEUs: 3 LU|HSW AIA credits, 1.5 BPI credits, 3 NAHB credits 3 NARI credits & 3 RESNET credits.
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