Posts in Category: marketing

2024 Building Excellence Award Winners

The 2024 Building Excellence Awards were presented at the High Performance Home Builder Summit in Salt Lake City, an awards banquet that truly showcased the unwavering dedication, innovation, and sheer talent driving the construction industry forward. This awards banquet is a testament to the remarkable projects, brilliant minds, and tireless efforts that have shaped our built environment over the past year. We are thrilled to congratulate this year's winners, whose work not only sets new standards in building science, sustainability, and energy efficiency but also exemplifies excellence in high-performance home construction. Their achievements are helping to shape a more sustainable and resilient future for all of us. Volunteer Award: Theresa Gilbride Congratulations to Theresa Gilbride, a building energy efficiency researcher at Pacific Northwest National Laboratory. The EEBA Volunteer Award recognizes Theresa who selflessly gave her time, energy, and skills to make a ... read more
 

Competitive Differentiation for Growth

A Practical How-To For Any Business Leader

In this webinar, David Bernadino goes over the role of competitive differentiation and why it is critical to any marketing strategy. Bernadino gives an overview of some of the tools and techniques to assess your brand versus your competitors and how to apply this to any marketing strategy.

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Lessons Learned for Thriving During an Economic Downturn

Excerpts from George Casey's presentation at the EEBA Builder Benchmark Group (BBG) Retreat 2022

Know what business you're in and capitalize for it. Are you a developer? Are you a builder? Are you in and titeler? And those of you who do multiple things, each one of them requires a different capital structure. If you're doing the land business, you better have a lot of equity but, if you are a builder, you can have a reasonable amount of debt because you're spinning your inventory relatively fast. You should ask yourself, are we capitalized correctly? 

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